Apple Inc. discusses the acquisition of Perplexity AI to support its search engine development.

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According to Mars Finance, insiders have revealed that Apple executives are discussing the acquisition of Perplexity AI. If an agreement is reached, it will help Apple develop an AI-based search engine. Apple also has a backup plan; if the acquisition cannot be completed, it will "form a group"—allowing Perplexity to become an option for Apple's Safari search engine. Previously, Zuckerberg's Meta abandoned negotiations to acquire Perplexity and instead invested approximately $14 billion in Scale AI to obtain a 49% stake. (Bloomberg)

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